Search engine optimization (SEO), is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. SEO can also target specialized searches such as image search, local search, and industry-specific vertical search engines.

• Why is my competition on top?
  
• Once I'm on top, how do I stay on top?
  
• How do I get people to click on my listing instead of my competition's?
  
• How do I optimize my HTML to be "robot friendly"?
  
• When should I use META Tags and when should I not use them?
  
• How do I choose the right keywords?
  
• How many keywords is too many?
  
• Should I use commas in my Keywords META Tag?
  
• Is it safe to use trademarked terms in my META Tags?
  
• How many characters can or should my META Tags contain?
  
• I’ve heard that having only a few keywords in my META Keywords Tag might be better than 100 keywords. Is that true? If so, why?
  
• When are my customers going on-line and where are they going to?
  
• What are my customers doing on-line?
  
• What are my customers searching for?

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